Northcliffe Media regional chief, Geere, 35, famous for such titles as The Corner Shop Chronicle and Next Door Neighbour's Gazette, decided he'd had enough of Dear Sir or Madam letters and monstrous CVs, insisting that all future job applicants apply via social media network Twitter.
Reports that the Trinity Mirror Group have subsequently flooded Facebook with job adverts are completely without substance. However, an insider at The Sunday Sport has confirmed that they will be allowing potential recruits to apply to them via Youtube, stating: "We anticipate many applications filmed in a mud bath, featuring either Elvis or Michael Jackson, and quite frankly, we can't wait!"
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